Part of the What is City 512? marketing campaign for cold-war thriller novel Rasputin’s Bastards was to create two book trailers to promote the title.
The first released was a “teaser” trailer. The teaser was designed to drive traffic to WhatIsCity512.com, a website containing additional information on the book and it’s world including government documents, dossiers, and newspaper clippings.
The full trailer was release a month later. It was designed to work in conjunction with the video teaser. This trailer was featured on the ChiZine Publications YouTube Channel, Facebook, and Twitter accounts as well as the Rasputin’s Bastards book page on Amazon.com.Watch the Teaser Watch the Trailer